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Canadian experimental pop band Behind Sapphire performed at the closing ceremony of the 2011 Hangzhou Fashion Week being held at the West Lake Cultural Square on Sep. 26, 2011. The mini-concert during which Behind Sapphire sang two songs was recorded by HangZhou TV station which was later broadcasted to reach an audience of 100 million in the area. The Vancouver-based band was part of the musical act which also included Isis Salam who were invited to joined the month-long 2011 World Music Fashion Festival China tour that concluded in late September, 2011. WMFF was organized by Empress Media who brought together an international team of fashion designers including Paul Hardy, Juma, Evan Biddell, Arido Jewelry & Kyuin Chae from the U.S., Canada and France.

Behind Sapphire in Hangzhou

Hangzhou, China

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To showcase his clothing collection, premiere Canadian fashion designer Paul Hardy had his models strolled leisurely around the 100-meter wide stage at the closing ceremony of the 2011 Hangzhou Fashion Week held at the West Lake Cultural Square on Sep. 26, 2011. Also appearing in the same event were designers Juma, Evan Biddell, Fala Chien, Arido Jewelry & Kyuin Chae as part of the 2011 World Music Fashion Festival (WMFF) organized by Empress Media of Vancouver. Musical groups Isis Salam and Beyond Sapphire were also invited to perform in five Chinese cities during the month-long tour that concluded in Hangzhou, China.

Paul Hardy in Hangzhou


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Because the Neijiang, China venue was a theatre with a conventional stage and not a runway, Canadian fashion designer Evan Biddell arranged to have his models stroll across the stage while images that suggested an apocalyptic future of an industrialized city (coincidentally, Neijiang being a vibrant example of that) were rear-projected onto the screen. It certainly was a novel way to present a fashion show especially deep inside China in a place like Neijiang, Sichuan, China. The two-night engagement was arranged by the government so the local populace can learn more about western culture, fashion and music. Biddell was one six designers on the World Music Fashion Festival (WMFF) tour which also included Paul Hardy, Kyuin Chae, Fala Chien, Juma and Arido Jewelry. Musicians such as Isis Salam, Behind Sapphire and Ashley Hynes also performed.

Evan Biddell Fashion Show in Neijiang, China

Neijiang, China

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Unguarded moments caught on video of the 2011 World Music Fashion Festival (WMFF) international models which also included VIP Super-Model Stacey McKenzie having fun when they are not walking the catwalk for designers Evan Biddell, Fala Chien, Juma, Kyuin Chae, Paul Hardy and Arido Jewelry in five Chinese cities including Shanghai, Dalian, Chengdu, Neijiang & Hangzhou. On a day-off in Dalian, the girls went on a city tour and later visited a beach and did some Babewatch-style beach run.
Video – WMFF models on Dalian city tour

Dalian China

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Hello Vancouver! Just got back from China after a month-long tour of a number of Chinese cities including Shanghai, Dalian, Chengdu, Neijiang and Hangzhou. Barely recovering from the trip and missing China so much already…
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Anyway, New York-based fashion designer Juma put on an exquisite display of its clothing line in Hangzhou China at the closing ceremony of the 2011 Hangzhou Fashion Week 2011 being held at the West Lake Cultural Square on Sep. 26, 2011. Juma was a participant of the 2011 World Music Fashion Festival (WMFF) organized by Empress Media of Vancouver. WMFF brought together an international team of fashion designers including Paul Hardy, Juma, Fala Chien, Evan Biddell, Arido Jewelry & Kyuin Chae from the U.S., Canada and France. Musical groups Isis Salam and Beyond Sapphire were also invited to perform in five Chinese cities in September 2011.
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VIDEO – Juma in Hangzhou Fashion Week Closing Ceremony

West Lake Cultural Square, Global Centre, Hangzhou, China

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Dear Vancouver 21 Readers,

I have arrived in Shanghai China yesterday (Aug 26, 2011) travelling with the 2011 World Music Fashion Festival (WMFF). We shall visit 5 cities in China. First stop is Shanghai and will stay here until the end of August and then we shall fly up north to Dalian and onto other cities.

Organized by Empress Media of Vancouver, WMFF comes to China to put on a music and fashion festival to introduce to the Chinese audience an international cast of musicians and fashion designers. Two musical acts will perform here – Isis Salam and Behind Sapphire. Designers includes Canada`s own Evan Biddell, Fala Chien and Paul Hardy. U.S. fashion line Juma and Arido and from Korea Kyuin Chae are also featured.

As access to YOUTUBE is not possible from my hotel. I shall likely be able to post photos and stories and save the videos for later when I get back to Vancouver in a month`s time.

Please be patient with me and most importantly, I like to take this opprtunity to thank all of you very much for the support in the past which was very much appreciated but rarely got the chance to say it.

Take care everyone and we`ll meet each other online soon.

Best,

Ray Van Eng
Publisher-Reporter

Empress Media of Vancouver is ready to launch its 2011 World Music Fashion Festival in China with a selected group of 6 international fashion designers and 20 models from Canada, U.S. and Asia and will visit Shanghai, Dalian and 3 other cities in China. The designers are Evan Biddell, Fala Chien, Paul Hardy, Kyuin Chae, Juma and Arido Jewelry. Also performing alongside the fashion catwalk are two musical groups – Isis Salam and Behind Sapphire. The entourage is scheduled to arrive in Shanghai on Aug 27, 2011 and put up a music and fashion show in different cities around China until Sep 26.

VIDEO – 2011WMFF – See You in China!

[Fashion Video produced by Ray Van Eng / V21 Media. Video contains clips provided by individual fashion designers. Music by Isis Salam - Avenue.]
Empress Communications, 566 Beatty Street, Vancouver BC

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The 2011 World Music Fashion Festival is going to China with a selected group of international designers from Canada, USA, Europe and Asia. They are Evan Biddell, Fala Chien, Kyuin Chae, Paul Hardy, Juma & Arido Jewelry. First stop is Shanghai, then onto Dalian, Hefei, Chengdu and Hangzhou, China. The music and fashion festival features musical bands Isis Salam and Behind Sapphire. The festival is a mix of concerts and fashion catwalks in a theatre setting often combined with a trade show exhibit for the fashion and clothing industry. The festivities in China will begin from late August to September of 2011. Please visit 2011 World Music Fashion Festival for details.

VIDEO – WMFF Designers Ready For China

[Video Producer: Ray Van Eng / V21 Media. Video contains footage provided by various fashion designers. Music by Behind Sapphire – Oh My, What A Fine Day.]
Empress Communications, 566 Beatty Street, Vancouver BC

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A team organized by Empress Communications in Vancouver is preparing to depart to China and will arrive in Shanghai to put on a fashion and music festival from Aug 28-Sep. 26, 2011. The 2011 World Music Fashion Festival tour will visit five Chinese cities including Shanghai, Dalian, Hefei, Chengdu and Hangzhou. The one-month long event will showcase two musical acts – Isis Salam and Behind Sapphire and six International fashion designers from U.S., Canada and France – Fala Chien, Paul Hardy, Arido Jewelry, Kyuin Chae, Evan Biddell and Juma. 20 models will join the tour for the catwalk as well. The show combines a runway fashion show and a live music concert. Each show will be no more than 120 minutes in length, performed at a theatre setting and will be widely covered by local media in each city to reach an audience of millions. The 2011 World Music Fashion Festival tour is the first of its kind in China and is aimed at introducing to the Chinese audience, concert-goers and fashionistas and the public a selection of worldwide fashion designers and musicians without having the Chinese traveling abroad. Photos from this fashion model were taken in available light and are candid portraits. The model shoot took place in Vancouver on Aug 13, 2011.

[Photos by Ray Van Eng http://www.vancouver21.com]



















































Empress Communications, 566 Beatty Street, Vancouver BC

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